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Real Business : Winter 2008
REAL BUSINESS+#8;ISSUE+#8;2,+#8;2008+#8; 27 A fter qualifying as an accountant and working with KPMG in the UK, Adams moved into academia, where she believed she could more easily pursue her interest in social and environmental issues, which weren’t seen as business issues at the time. Adams is motivated by a desire to reduce the negative environmental and social impacts of organisations. Her recent research has examined the links between environmental management systems, stakeholder engagement and external reporting. “We found there generally isn’t a lot of integration. I’ve talked to a lot of people within companies and I have never come across an accountant who has been significantly involved in the process of collecting and reporting social and environmental data. That’s unfortunate because accountants have the training in data collection and information reporting systems ... there’s a real opportunity for accountants to improve some of these processes,” she says. Adams also believes the time has come for the understanding, assessment and reporting of social and environmental issues to form part of undergraduate business degrees. “This area is so significant for business now and there needs to be a greater appreciation by the accounting profession of the non-financial benefits of undertaking these activities.” She encourages CPAs who have an interest in these issues to make it happen within their own organisation. “You can form the links and work with the people who are collecting the social and environmental data and offer to help – find out how it is reported internally and look at how it might be performance managed,” she says. professor Carol aDams fCpa aCCountinG anD sustainaBle Development strateGy, la troBe university We provide: • FREE UK MOBILE SIM & A-Z GUIDE • Work permits & sponsorship • Employment options & advice • International relocation services • FREE personalised webspace It’s never too early to think about your overseas experience. MyOE assists professionals wanting overseas experience. We exist to make your OE hassle free, and best of all it’s totally FREE! www.myOE.com/realbusiness
Issue 3 2008